identity design
Mini-Brand
since 2019
since 2019
Go from scattered to streamlined with a brand identity that grows with you.
For the past year or two, your skills have grown, your client list has expanded, and your vision has sharpened. But does your brand reflect the professional you've become?
You've put your heart and soul into your online business...
If you're nodding along, you're in the right place.
Your initial branding was great for starting out, but now it's time to level up. You need a look that matches the quality of your services and attracts those dream clients. This Mini-Brand Identity Service helps you make that leap.
Maybe you started with a DIY approach, which worked fine in the beginning. But now, your business has grown, and your brand should reflect that growth. You deserve a polished, professional look that not only showcases the quality of your services but also resonates with the clients you want to attract.
With this service, we aim to bridge the gap between where you are now and where you want to be. We'll work together to create a brand that truly reflects what you do and pushes your business forward. Imagine having a brand that captures the essence of your work, tells your story, and makes a lasting impression on your audience.
payment plans available
mini-brand identity design
A done-for-you design service that takes your business and its story that truly showcases who you are and what you stand for. You’ll get the basics for your brand made through thoughtful design and intentional planning, designed to connect with your audience and share your story.
Brand direction / creative brief
A thoughtfully crafted plan for your brand's look and feel. We'll outline the vibe, messaging, and visuals that perfectly match your business goals and connect with your audience. It's all about making sure every part of your brand tells your story and stands out in the crowd.
What you'll receive:
1:1 60min brand kickoff call
We'll take a deep dive into your game plan, goals, vision, and timeline to make sure we're totally in sync. This chat will help us get a clear picture of your objectives and make sure everything lines up perfectly with your overall vision. That way, we can move forward smoothly and on the same page.
The experience includes:
brand discovery questionnaire
This lets me (and you too!) really get to know your vision, mission, values, target audience, messaging, and overall vibe better. By diving into these key areas, we can make sure everything lines up perfectly with your brand and speaks directly to the people you want to reach.
File Usage Guide
Tells you which types of files to use and where
Quick Style Guide
A "throw on your wall" cheatsheet showing your visual brand all right in front of you
Brand Guidelines
Includes your design and strategy points to ensure your brand follows the brand direction all in one, neat document
Neatly Packaged Logo Suite
Contains all logos and alternate versions in all brand colors as well as black & white that are print & web ready
delivered straight to your inbox
completely Custom brand concept
Typography Suite
Curated font suite that holds your brand direction together for years to come
Color Palette
Thoughtfully curated selection of colors includes primary, secondary, and accent colors that work well together and reflect the overall theme or mood of the design
Logo Suite
1x primary logo, 1-3x supporting brand marks
$1200
investment
Here's exactly what will happen
Launch + Grow
I definitely don’t want to leave you with any guesswork. I'm happy to provide continued support after launching to make sure everything is running smoothly, and you're totally satisfied with your beautiful, new brand.
Review + Refine Phase
I want to be sure that you are absolutely 100% in awe over your brand, so your project includes three rounds of refinements. And you’ll always have the option to hop on a call with me to talk through anything that’s on your mind!
Design Phase
I will use the one-concept method to create a completely unique-to-you brand where you’ll end up with a well-rounded brand kit that perfectly suits your individual needs, is packed with purpose, personality, and has a solid strategy behind it.
Strategy Phase
I'll develop a mood board and creative brief to establish the overall direction, look, and feel of your brand and to ensure that we're on the same page. This will lay out how these details will lay the foundation and emphasize your brand.
Kick-off Phase
We'll jump on a very casual, 1-hour long kickoff video chat to get to know each other better, get our priorities straight, and start making a game plan for your brand and go over a timeline that works best for both of us.
Discovery Phase
Reach out to book your free discovery call where we’ll chat and make sure I’m a great match for your project.
After you've booked your experience, you'll get a brand questionnaire to fill out and send back.
Have an on point online presence
Your new identity will be flexible enough to grow as your business expands.
Feel like a boss
Say goodbye to DIY graphics and hello to a polished brand that screams "wow, she really knows her stuff" kind of pro.
Get crystal clear on your biz
You'll get super clear on your brand strategy and messaging that'll help you stand out in your niche.
Future-proof your brand
Your new identity will be flexible enough to grow as your business expands.
You won't get these kind of benefits from a pre-made Canva logo.
Attracts your ideal clients
Helps you stand out in a crowded marketplace
Reflects the quality of your services
Builds trust and credibility
In the digital world, your brand is often the first impression potential clients have of your business. A polished, professional brand:
